Hypernormalization
Definition:
A term coined by Alexei Yurchak to describe the process by which a society continues to function as if its systems and structures are normal, even when they are clearly failing or dysfunctional.
Key Attributes:
- Perceived Normalcy: Society acts as if everything is normal
- Systemic Dysfunction: Underlying systems are failing
- Collective Denial: Widespread refusal to acknowledge the dysfunction